Most business owners don’t worry about data backup or recovery. But when a critical application becomes unavailable or worse, when the business loses data they panic. Data protection becomes a high priority and a cloud based backup solution seems like the answer. But these solutions are not created equal. As a result, those businesses without dedicated IT staff, need to understand some basic questions when shopping for a cloud data protection solution.
Why Backup At All?
One question business owners may have is why is there a need to invest in a backup solution at all? The short answer is to protect against data loss and business application downtime. Data loss can occur in any number of ways. For example, an application user could inadvertently delete important customer email correspondence or worse, the payroll file or the accounts receivable spreadsheet. Data can also be destroyed by a computer virus or if a hard disk fails inside the application server. Likewise business services could be disrupted for hours or even days by something as simple as a leaky pipe dripping on top of application servers. Then of course, there is the potential for data loss and downtime resulting from natural disasters like hurricanes, tornadoes and floods.
The Cost of Downtime/Data Loss
At the very least, data loss or application downtime can translate into lost revenue, customer dissatisfaction and a hit to the company brand. Following 911 and Superstorm Sandy, many small businesses permanently closed their doors because they could not resume normal business operations in a timely manner. What business owners need are cost effective solutions to protect critical business data and securely safeguard it off site in the cloud. And they need these solutions to ensure rapid data and application recovery. As importantly, these solutions shouldn’t require an onsite IT guy to manage. Instead, it ideally should run like a utility service.
Join us for a webinar on September 30th entitled, “Designing Cloud Backup To Reduce DR Downtime For Business Owners”, to learn how you can simply and reliably protect your critical business data and ensure business application service availability without breaking the bank or becoming an IT expert. This webinar will discuss practical solutions for protecting your data and how you can dramatically simplify the data and application recovery process.
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As a 22 year IT veteran, Colm has worked in a variety of capacities ranging from technical support of critical OLTP environments to consultative sales and marketing for system integrators and manufacturers. His focus in the enterprise storage, backup and disaster recovery solutions space extends from mainframe and distributed computing environments across a wide range of industries.
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