What is the Next Generation Data Center?

and why all organizations should want one

Watch the Webinar on Demand: “Storage Requirements for the Next Generation Data Center

Cloud providers face some significant challenges, especially with storage. Many run very dense VM-to-host ratios that create highly random workloads. This can cause demand to fluctuate dramatically, both in terms of capacity and performance, and overwhelm a traditional storage infrastructure.

To address these challenges cloud provider companies are looking to a new model, the next-generation data center. In these environments storage and compute are treated as homogeneous pools of resources that need to be generated in abundance, allocated dynamically and managed with a minimum of overhead. It’s a business model that’s not unlike a public utility where users expect the service to be there when they need it and in the quantity they need, without fail.

And it’s not just cloud companies that are interested in the next-generation data center. Many enterprises are setting up private clouds and providing a similar IT-as-a-Service model so that IT can improve responsiveness for users and reduce costs for the company. Moving to this model can bring the same challenges of providing adequate capacity and consistent performance that the public cloud providers face.


These next-generation data centers are charged with providing services 24×7, certainly, but they have to be equally concerned about the quality of that service. With their customers (external and internal) relying on them for business critical applications, these organizations need to be concerned about more than just “uptime”. In order to make sure their users get constant, consistent levels of service they need to make sure they have the resources available.

Traditional storage systems, even scale-out storage, can’t really support this utility-like use case. They weren’t designed to allocate capacity and performance independently and can’t typically support the efficiency or uptime model that’s part of the next-generation data center. But there are some other options. For more information watch Storage Switzerland’s on demand webinar “Storage Requirements for the Next Generation Data Center” and learn about those options.

All viewers of the webinar can download an exclusive copy of Storage Switzerland’s white paper “How to Design Storage for the Next Generation Data Center”. In addition, all viewers will be able to access Storage Switzerland’s extensive library of on-demand webinars, many with exclusive white papers, without having to re-register.

SolidFire is a client of Storage Switzerland

Click Here To Register

Click Here To Watch


Eric is an Analyst with Storage Switzerland and has over 25 years experience in high-technology industries. He’s held technical, management and marketing positions in the computer storage, instrumentation, digital imaging and test equipment fields. He has spent the past 15 years in the data storage field, with storage hardware manufacturers and as a national storage integrator, designing and implementing open systems storage solutions for companies in the Western United States.  Eric earned degrees in electrical/computer engineering from the University of Colorado and marketing from California State University, Humboldt.  He and his wife live in Colorado and have twins in college.

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