An Endpoint Strategy is More Than a Backup Strategy

Endpoints are a growing concern for enterprises, more employees have them (most have two or three), users store more data on them than ever (30% of that data is unique) and the data on these endpoints are within the scope of recent data regulations like the European Union’s GDPR and California’s CPA. IT needs to do more than just back endpoints up, it needs to manage the data on them for their full lifecycle.

Storage Switzerland’s Market Analysis “Endpoints – From Laptop Backup to Total Data Management” discusses the importance of creating an endpoint data management strategy and how to create that strategy. It is available for download for attendees to our most recent webinar “Holistic Disaster Recovery; from Data Center to Endpoint.”

Senior Analyst, Krista Macomber produces analyst commentary and contributes to a range of client deliverables including white papers, webinars and videos for Storage Switzerland. She has a decade of experience covering all things storage, data center and cloud infrastructure, including: technology and vendor portfolio developments; customer buying behavior trends; and vendor ecosystems, go-to-market positioning, and business models. Her previous experience includes leading the IT infrastructure practice of analyst firm Technology Business Research, and leading market intelligence initiatives for media company TechTarget.

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